Top 5 Reference Apps on iOS in Kenya: Q4 2023

In the fourth quarter of 2023, the top 5 reference apps on the iOS platform in Kenya showcased varied trends in weekly downloads, revenue, and active users. Below is a detailed look at their performance.

Bible from Life.Church maintained a steady weekly download rate, starting with 534 in late September and ending the quarter at 677. The app saw a consistent user base with weekly active users fluctuating between 34.3K and 37.2K. However, it did not generate any revenue during this period.

Google Translate, published by Google, experienced a stable pattern in weekly downloads, peaking at 544 at the start of the quarter and concluding with 501. The app also had a steady number of weekly active users, ranging from 33.5K to 34.9K. Similar to Bible, it did not record any revenue.

Quran Majeed – القران الكريم by Pakistan Data Management Services saw an increase in weekly downloads, starting at 381 and rising to 747 by the end of December. The app's weekly active users also grew from 3.4K to 4.2K. Revenue trends were modest but varied, peaking at $76 in early November and $69 in mid-December.

Muslim Pro: Quran Athan Prayer from Bitsmedia Pte Ltd had a modest start with 194 weekly downloads, climbing to 315 by the last week of December. Active users increased from 5.8K to 7.3K throughout the quarter. Revenue showed significant fluctuations, peaking at $120 in early and mid-December, and ending the quarter at $129.

Oxford Dictionary by MobiSystems, Inc. had relatively stable weekly downloads, starting at 194 and decreasing to 143 by the end of the quarter. Active users ranged between 374 and 428. Revenue displayed notable peaks, reaching $111 in late October and $110 in mid-December.

These insights are based on data from Sensor Tower, offering more detailed analytics and trends for those interested in the app market.